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As none of you will remember (don’t worry, I barely do), one of my first AdFreak posts was about how Mountain Dew should bring back their old “hillbilly running out of an outhouse” label. Well, now they have—in a limited edition, anyway. It’s part of a project called the Green Label Alert, wherein the Dew gets hip types like skateboard designers (Mark Nardello), graffiti taggers (Dr. Revolt) and a DC Shoes maker (Methamphibian) to rework their labels as they see fit.
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