Lowest moments, caught on camera phone

SingerThe theme of the morning is embarrassing moments. Sony Ericsson in the U.K. has organized an embarrassing picture contest to promote its digital-camera phones. The site, called the Shame Academy, seems to have just gone up, so it’s pretty barren at this point (and some of the photos don’t look like they were taken by phones). But the categories of pictures to come are somewhat amusing: “One Too Many,” “It Must Be Love,” “Doh!,” “You Don’t Want to Do That,” “It’s a Set Up” and “What the Hell Is That?” “Yup,” says the site, “send us those shots you have of drinking hi-jinks or comedy shaped fruit antics and we’ll stick ’em on the site for everyone to laugh at.”

—Posted by Tim Nudd