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Well, this is kind of weird (and not safe for work)—a PSA from JWT London about how men should check themselves for testicular cancer. But it stars lingerie model Rhian Sugden, who is female, you point out. That's correct. She can't demonstrate the proper technique for a testicular-cancer self-check, you claim. Well, just watch. It's definitely the most ballsy ad we've seen since last year's True Clean Towel spot.
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