Hi, this is Britney, can I put you on hold?

Which celebrity has the ideal personality to be a call-center representative? Proving that consumer research can never be too odd, a Maritz Poll put that question to customers of banks and credit-card brands, in the interest of helping companies learn what sort of people they should hire to staff their call centers. Choosing from the poll’s list of celebs, just 1 percent of respondents said they’d want to hear Britney Spears, Whitney Houston or Rosie O’Donnell on the other end of the phone in such a role.