A Guerrilla Campaign That Really Bombed

Thanks for the animated afternoon, Turner Broadcasting! Seems the citywide bomb scare up here in Boston today was triggered by an outdoor publicity campaign for an Adult Swim cartoon show. Turner placed weird magnetic lights in strategic locations, like local bridges, and those devices were mistaken for bombs. People in my office didn’t seem overly concerned. They followed the developments on cable and wondered if the subways (closed briefly owing to the hoo-ha) would re-open in time for the evening commute.