Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
I was downright relieved last night that my 6-year-old was happily playing a CD-ROM game upstairs at 6:25 p.m. when an ad for the movie Meet the Fockers came on during the local news.
Now I know the word Focker isn’t quite the “F” word—that is, of course, the whole joke. But couldn’t this ad have aired, say, after 9 p.m.? Or perhaps, since this coming star vehicle is a comedy, couldn’t the movie’s marketers have gotten cute or coy in the way they mentioned the title of the movie at such an early hour?
Oh, wait, that wouldn’t have worked.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in