New Jersey has selected its new advertising slogan, and despite the best efforts of AdFreak readers, the state is going with “New Jersey. Come see for yourself.” The winner was chosen after a public vote. Among our readers’ inspired contributions: “New Jersey. What smells like feet?” “New Jersey. Oooh, livin’ on a prayer.” And one from Rob Mortimer that could be used as a follow-up to the one chosen: “New Jersey: Now d’ya see?” “Come see for yourself” is OK, we suppose, although it could be taken the wrong way. (Think it ain’t that bad? Come see for yourself.) On the plus side, it certainly doesn’t overpromise.
—Posted by Tim Nudd