Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Why do I find this new spot from the Gap so cringe-inducing? Ahh. Could it be that it features a Funny Face-era Audrey Hepburn dancing to AC/DC’s “Back in Black”? The new commercial, which landed in my e-mail box over night, is meant to relaunch Gap’s skinny black pant, according to creative director Trey Laird, who talks about the ad in this video on the Gap site. While I get the point, there’s something so discordant about Angus
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in