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Adweek's Mark Dolliver says this Ally Bank commercial from BBH dilutes its positive message by accentuating the negative aspects of its "evil" competitors. Fair enough. But here's an even more salient point: If the spot's to be believed, some bank out there is giving away free ponies! Once I find out which one, I'll open up an IRA, 401(k) or whatever it takes to make them pony up with the horse! As freebies go, this is exciting.
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