Chris Matthews must be getting that tingling feeling down his leg again. He and his colleagues may soon have a giant news site to call their own. That’s because NBCUniversal is…
Back in the old days, i.e., PF&T (pre-Facebook and Twitter), American Idol fans were still social. Yet instead of status updates and tweets, they did what they could with “the…
AOL is once again shaking up its sales hierarchy. It looks as though the company is trying to put some distance between its premium properties (like the Huffington Post) and…
Mark Zuckerberg has long encouraged other industries to follow the lead of the gaming business, which he believes has been transformed by social media. The Facebook CEO often points to…
The women’s lifestyle Web video firm Deca is building out a video hub aimed at moms while pushing further into the syndication business. On May 13, the Santa Monica, Calif.-based company…
Score one for Team Media at Yahoo, which finally seems to have won the ad world's blessing with the interim appointment of Ross Levinsohn as CEO. While relieved that Yahoo might…
When Blip came on the scene in 2005, the pioneering startup was ahead of its time, building a network and set of tools designed to help the nascent community of…
ESPN has long avoided using ad networks, exchanges, or anybody else but its own sales staff to sell its digital inventory, which it views as premium. Now, to further draw a…
In explaining AOL’s disappointing display ad results in Q1, a surprising frank CEO Tim Armstrong offered several explanations. During Wednesday’s earnings call, Armstrong said, “we have had a display strategy…
Facebook is attributing its recent ad slowdown to a complete lack of mobile ad strategy—but that doesn’t mean the social giant is about to dial up the number of ads…




