Dee Hill
Home Depot Looking for Direct Agency
Brand Marketing
DALLAS — A representative of Home Depot has confirmed that the Atlanta company is searching for a direct marketing agency. The Richards Group in Dallas handles the main advertising on [...]
TLP Picks Up Tiger Electronics
Brand Marketing
DALLAS — Hasbro has awarded creative duties for its Tiger Electronics division to Tracy-Locke Partnership, according to the agency. The maker of Furby, the robotic dog Poo-Chi and other best-selling, [...]
Miller to Shift Some Lite Duties
Brand Marketing
Miller Brewing has confirmed that it has withdrawn an estimated $20-25 million creative account from Square One. A major portion of that business will be handed to roster shop LatinWorks, [...]
T.G.I. Friday Acct. in Review
Brand Marketing
The casual dining restaurant chain T.G.I. Friday’s has put it’s $40 million account in review, the company said Tuesday. Los Angeles-based Select Resources International has been retained to handle a [...]
Bank of America Puts B2B Acct. in Review
Brand Marketing
Bank of America has put its estimated $25 million business-to-business account up for review, a bank representative confirmed today. Request for proposals from the Charlotte, N.C.-based bank had begun arriving [...]
American Airline’s Cuts Hurt Temerlin
Brand Marketing
DALLAS–Sharply reduced ad spending by American Airlines has forced Temerlin McClain to cut 75 employees. The total number of employees now at Temerlin remains in flux as the agency attempts [...]
Branding Change for Jiffy Lube
Brand Marketing
DALLAS–McCarthy Mambro Bertino has rebranded Jiffy Lube as “The well-oiled machine” in its first work for the client. Franchisees of the Houston-based automotive service chain received a television spot this [...]
Bromley First Hispanic Agency for Payless
Brand Marketing
DALLAS–Payless ShoeSource has selected Bromley Communications to handle an inaugural Spanish-language advertising campaign. The move follows the recent hire of Cecilia Garcia, director of ethnic marketing for the Topeka, Kansas-based [...]
Dillard Names Southwest Media
Brand Marketing
Dillard’s has shifted about $60-80 million in media-buying to Southwest Media, a division of Square One. The Dallas-based agency picked up the business last Friday following a review, which included [...]
McCann to Merge with Sister Shop Temerlin
Brand Marketing
The McCann-Erickson name will disappear from the Southwest as the agency merges with new sister company Temerlin McClain, a source said today. Employees of both agencies in Dallas, as well [...]