Shelly Garcia


Franzia Wine Will Complete No Review Before Its Time

SAN FRANCISCO – Three agencies here are hoping to sip the fruit of Franzia wine – an account that could bill $5-10 million.Unfortunately, the review so far is proceeding a […]

How IBM Changed The Playing Field

Goodby, Berlin & Silverstein didn’t win the IBM PC Co. account. Merkley Newman Harty did. But the way GBS/S.F. co-principal Jeffrey Goodby sees it, that was almost as good. ‘What […]

ROUNDUP: US WEST CALLS $30-MIL REVIEW

The US West agency roster is answering the call for a review of the Denver-based Baby Bell’s $25-30 million broadcast media-buying account.BBDO/Minneapolis, participating in the review, has been US West’s […]

DDB’s Sisson to Rubin Postaer

LOS ANGELES – Jaci Sisson, one of the award-winning creative trio at DDB Needham here, has joined Rubin Postaer & Associates to head that agency’s new Honda dealer business.Executives at […]

CHIAT’S CHERRY WIN

Chiat/Day last week got a taste of Coca-Cola when the Venice, Calif.-based shop landed an assignment for Cherry Coke.Sources close to the agency said that Chiat, which adds its name […]

FUTURAMA

At the Venice, Calif. offices of Chiat/Day, 40 employees test computer programs, telecommunications and team configurations. Psychologists study reactions and employee behavior. Agency president Bob Kuperman writes a weekly ‘Dear […]

At Chiat/Day, will this be the agency of the future? — Overhaul in the Works Portends Radical Departure In the Way the Agency Will Do Business

At the Venice, Calif., offices of Chiat/Day, 40 employees test computer programs, telecommunications and team configurations. Psychologists study reactions and employee behavior. Agency president Bob Kuperman, aware that the staff […]

Eisaman, Johns & Law Sets Sail With Crystal Cruises

LOS ANGELES – Eisaman, Johns & Law last week was gently fanned by the ocean breezes when it won the estimated $3-million Crystal Cruises account.The shop, which beat out DMB&B/L.A. […]

Phillips-Ramsey To Merge With Knoth & Meads

SAN DIEGO – A deal expected to be completed by the first of next month will merge Phillips-Ramsey, a division of McCann-Erickson, and Knoth & Meads here into a $50-million […]

FCB’s Orange County Office Trims Staff Again

SANTA ANA, CALIF. – Some six months after layoffs took 10% of its employee roster, Foote, Cone & Belding here cut another 15 employees from its ranks.The move brings to […]