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TikTok’s uncertain future due to pressure from the administration of President Donald Trump didn’t stop it from reaching major sponsorship deals with Major League Baseball’s New York Yankees and regional sports network YES Network, but the same Sept. 20 date hanging over TikTok due to Trump’s executive order is hanging over the partnerships.
TikTok officially unveiled the multiyear strategic partnership in a blog post Wednesday, noting that the ball club already has over 100,000 followers on the platform and adding that exclusive TikTok content will be featured on YES.
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