Your rooster wants to play in the nighttime

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Cryptic ads urging me to "silence my rooster" have been receiving heavy play during the convention coverage. In the 15-second spots from Saatchi & Saatchi, people are woken up by noises only to discover … um, a big fat cock. View the short spots "Drum Kit," "Basketball," "Car Alarm," "Hair Dryer," "Pay Phone" and "Vacuum." At first, I thought they were selling a pill that prevents nocturnal emissions. Then I saw a woman in one of the ads and figured I had misinterpreted.

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