Yield to tiny pedestrians in the crosswalk

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Here’s a detail from a safe-driving ad by Leagas Delaney in Milan. The idea is, after a few drinks, one’s attention to driving plummets, leaving pedestrians as vulnerable as Borrowers in the street. See the whole ad, and two more, at I believe in adv.

—Posted by Tim Nudd

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in