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The superb miniatures (with a dash of CGI mixed in) are the main draw of this DuPont "Miracles of Science" spot by Ogilvy. I'm not sure exactly what miracles DuPont's talking about, as the ad, directed by Gaelle Denis, is visually stunning but a little short on substance. DuPont does good things, probably via science—that's the take-away. The finely crafted cityscapes are almost magical at times, notably in the scene where that little car glides down the highway and the town lights up all around it.
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