Vanilla Ice reprises 'Ice Ice Baby' for beer ad

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Yes, it's 2009, and ad agencies are still asking Vanilla Ice to perform "Ice Ice Baby" for TV ads. This one's from Ogilvy South Africa, and it promotes Castle Lite beer's new thermocromatic-ink labels, which appear blue when the brew is extra cold. Ice himself could use a freshness-dating label.

—Posted by Tim Nudd

Previously on AdFreak:
No one wants a Vanilla Ice comeback

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