Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
When it comes to family road trips, we are firmly in the Burger King camp. For my husband and me, it has to do with the flame-broiling. For our seven-year-old, it has to do with the promotional items. Thus, after trips like our recent one to New Hampshire (see Bode Miller item below), the minivan is usually littered with those cardboard crowns—except one we got on this trip was different. Its interior is printed with the “Laws of the Crown”—a game explaining how wearing of the crown can in fact make one King.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in