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Ice Break Loaded is a nice pick-me-up for any situation, whether you’re feeling that afternoon lull at the office or gearing up to take a ride in a tornado’s 300-mile-an-hour winds. This is the print ad above; there’s also a TV spot, which makes up for its exaggerated premise with decent special effects. By Australia’s De Pasquale, via Ads of the World.
—Posted by Tim Nudd
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