Teachers give Carl’s Jr. flat-buns spot an F | Adweek Teachers give Carl’s Jr. flat-buns spot an F | Adweek
Advertisement

Teachers give Carl’s Jr. flat-buns spot an F

Carl’s Jr., creator of the Paris Hilton car-wash ad, is back with another ad in which a woman writhes around ecstatically. The new spot (airing as a Hardee’s ad in some markets) is for the chain’s patty melt, which is served on flat buns. In the ad, a couple of kids in a classroom rap about their love of flat buns—in particular the ones found on their teacher. (“Got no heine? I call you Your Highness. In anatomy class, you got a butt-minus.”) Obviously, the ad is not sitting well with some teachers. But Carl’s Jr.’s evp of marketing, Brad Haley, defends the spot, saying “it’s meant to be funny, silly, interesting and not as a social statement.” So there you have it. This ad is intended to be interesting. UPDATE: The buns are now toast!

—Posted by Tim Nudd

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics:
Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS