Southern Comfort Ad Is a Little Different When Re-enacted on a Freezing Irish Beach Huby Harton braves the elements
It's relatively easy to feel comfortable walking mostly naked on a beach if you're in the tropics. It's less easy when you're in Ireland. Huby Harton, an Irish singer who's probably been told a thousand times that he looks like the guy from the Southern Comfort ad, decided to embrace the resemblance—and re-enacted the classic Wieden + Kennedy spot one winter's day on Dollymount Strand in Dublin to promote his latest album. Hey, whatever's comfortable. The video made it to Southern Comfort's Facebook page today.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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