Samsung's 3-D televisions hold city hostage | Adweek Samsung's 3-D televisions hold city hostage | Adweek
Advertisement

Samsung's 3-D televisions hold city hostage

Samsung-waterfall

Samsung's 3-D LED TVs take over a city in this U.K. spot from CHI &  Partners. Large flat-screens are strategically stacked and positioned all over town. At one point, a Godzilla-sized kitty on a roof stares hungrily at a street-level goldfish bowl. Later, a whale frolicks in an urban park pond. (The cat's long gone, not quite so bold with seafood that size.) For the grand finale, using a great many screens, a vast waterfall seems to open up mid-thoroughfare, with people and traffic teetering on the edge. Like there aren't enough potholes downtown already! In a sociologically significant moment (I guess), some folks use their phone-cams to video-capture various scenes on the monitors. Or else they're watching Lost. There's a "making-of" clip, for those with an overpowering need to waste seven more minutes of their lives after watching the 60-second spot.

—Posted by David Gianatasio

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS