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This is pretty rare: someone manipulating a corporate promotion for charity purposes rather than personal gain. Check out Donate Your Coke Codes, a blog set up to gather codes from Coca-Cola’s My Coke Rewards promotion and buy a present for Brandon McKnight, a kid at St. Jude Children’s Research Hospital in Chicago who suffers from cranial pharyngioma. As the blog points out, the My Coke Rewards prizes “aren’t worth anything unless you drink about ten 12-packs a day.
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