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It’s not really our place to tell Avrett Free Ginsberg how to promote the fall launch of Gemini Cosmetics’ fragrance line inspired by the rock band Kiss. (The scents are “inspired” by Kiss. Consider that for a moment. OK, let’s move on.) Still, we’re hoping for some live footage featuring the group’s hyperbolic pitchman—er, frontman—Paul Stanley. As all card-carrying members of the Kiss Army know, the high point of most Kiss concerts (apart from that pungent smoke wafting through the hockey arena) is Stanley’s bombastic Long Island-accented stage banter.
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