Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Apple recently took the next step in becoming a cult by overreacting to fake mistreatment of its precious iPad. Specifically, they took exception to the Newsday ad below, by the Brooklyn Brothers, in which a guy mistakes his iPad for a newspaper and goes after a fly with it, smashing it to pieces. Oddly, the ad promotes Newsday's iPad app, but an anonymous Newsday employee tells the press that Apple freaked out and threatened to yank the app if the paper didn't kibosh the ad.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in