Mutant animal freaks always wear Converse | Adweek Mutant animal freaks always wear Converse | Adweek
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Mutant animal freaks always wear Converse

Lion-gerbil

It's been a while—probably going back to Kodak's dual-cyclops dog—since we've seen a good mutated animal in advertising. Converse gives us a whole host of them—a lion-gerbil, a dog-boy, a sheep-cat and others—in a new Web and wild-postings campaign by (fittingly enough) ad agency Anomaly. The ads send you to ConverseOne.com, where you can customize your shoes (though not any animals) by mixing and matching parts. The Skittles sheep-boys should try to get in on this action. Customized sneakers are getting to be a big deal, with help from Melanie Oudin, who famously made her own pink-and-yellow Adidas sneakers for the U.S. Open.

—Posted by Tim Nudd

ConverseoneOOH

See also:
Mutant dog helps sell new Kodak camera
Converse celebrates Chuck Taylors in song

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

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