Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Each time this Visa commercial airs during the Olympics (and it seems like it’s aired several thousand times already), I have to laugh at the guy who eats the enormous hamburger. He’s meant to illustrate that life takes determination (along with about half a cow, evidently). This must be what Visa meant when it said it wanted to show “little universal truth moments.” Who among us hasn’t wolfed down a five-pound burger, then sighed in pain/victory afterwards? But it turns out this isn’t the only strange sandwich in the campaign.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in