Microsoft’s weird new Xbox 360 site

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

It appears Microsoft is up to its viral tricks again. Over the weekend, the company put up a mysterious new Web site, OrigenXbox360.com, which nerdy gamers in darkened rooms worldwide are now scrambling to decipher, often with hilarious results. The site shows a tree and a bunny, along with a faint but readable numerical countdown that will reach zero at noon EST on Sept. 27. What kind of cataclysmic event is Microsoft planning for that day? Who knows.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in