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Speaking of things not for the faint of heart, here's yet another creepy European PSA. (Is there another kind?) This one's for the network of Children's Hospitals in Finland, and focuses on the mental health of abused children. As if the topic itself weren't weighty enough, the agency—King in Helsinki—goes for the all-out horror-movie vibe, complete with sinister music and a frightening-looking doll, which the girl treats badly, as she herself has obviously been treated.
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