Meet Pepper, the Robot Who's Coming to America as an In-Store Customer Service Rep

It's already hard at work in Japan

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

You know how exasperating it feels to call a company and get stuck in an automated voice program instead of being connected to a human being? Soon, you'll be able to experience that same level of irritation at malls across this great land, when Pepper the humanoid robot glides up beside you for a little digital customer service.

Kidding, of course. Hopefully.

Developed by SoftBank and Aldebaran Robotics, Pepper is "not here to replace humans or even vacuum the floor," according to the two-minute video below, from agency Midnight Oil.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in