Meerkats go massive in epic U.K. ad trilogy | Adweek Meerkats go massive in epic U.K. ad trilogy | Adweek
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Meerkats go massive in epic U.K. ad trilogy

Meerkat epic trilogy

In what surely must be the most sweeping and impressive talking-meerkat-driven creative endeavor of all time, VCCP in London and CompareTheMarket.com have pulled out all the stops for a trilogy of short films tracing the origins, struggles and ultimate triumphs of the client's animated spokes-critters. See them cross the desert, battle mongoose armies and rise through the ranks of commerce! Past efforts in the campaign won gold at the British TV Advertising Awards, and this latest salvo's got the cinematic swagger of epics like War and Peace and Lawrence of Arabia. Plus, the wee beasts are better actors than Peter O'Toole, and their accents sound less affected. That said, I'm not sure what business the client's in. Looks like car insurance...or breeding meerkats. Either way, these spots are sure to please. Unless you're a mongoose.

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