McDonald's grows Nebraska corn-maze ad | Adweek McDonald's grows Nebraska corn-maze ad | Adweek
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McDonald's grows Nebraska corn-maze ad

Mcdcornmazesmall

The newly fashionable way to create ads in middle America? By chopping huge swaths through the native vegetation! Papa John’s is doing it with crop circles in a Colorado wheat field. And now it appears McDonald’s has carved a giant maze into a cornfield in Nebraska to advertise its coffee. (Click the image to see a larger version.) A reader informs us that “the 42.6-acre maze, located in Denton, NE—just outside Lincoln, NE—will potentially be the world’s largest. The 2008 Guinness World Book record is 40 acres. Most visitors will take 45 to 90 minutes to navigate each phase of the maze; and of course, will leave with a courtesy coupon for a free latte, mocha or cappuccino specialty coffee from McDonald’s.” What other kinds of crop-based advertising exist out there?

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

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