Lungs live the life with Drager medical gear | Adweek Lungs live the life with Drager medical gear | Adweek
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Lungs live the life with Drager medical gear

Lungman

Not too many medical-equipment ads feature guys dressed in giant puffy pink lung suits, but this one does. And these lungs are living the high life, being chauffeured around the countryside, playing tennis and croquet, dining on lobster, having a threesome with a lovely pair of ladies—pleasantly removed from whatever medical crisis has landed their owner in the hospital. All of this is apparently thanks to a Drager oxygen mask, which seems to be delivering more than oxygen to the patient. The tagline is: "Technology for life." Via Adrants.

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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