Look at the frozen hipsters in Campari's ads

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These Campari spots from Euro RSCG in Milan have been around for a while. But it's appropriate that I've discovered them a few weeks late, given their visually beguiling depiction of moments frozen in time. Yeah, these self-absorbed scenesters are in no hurry at the local hotspot. They can wait forever for the camera to flash and for those cocktails suspended in mid-air to spill on the floor. The tinkly ambient music, so annoying in other ads, fits perfectly here, lending the tableaux an extra icy aural dimension.

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