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Yeah, this Psyop-crafted Peugeot spot by BETC Euro RSCG in Paris is one mellow trip. You lose touch with reality, believe it's a warm and sunny day when it's actually cold and stormy outside. You groove to a tune on the radio that, despite its mid-tempo mediocrity, winds up pleasantly lodged in your head all day. Ultimately, you drive in circles, creating a visual joke that seems off-point for a car commercial, but kind of cool nonetheless.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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