IBM ad likes the job Mike Bloomberg's done

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As if Michael Bloomberg didn't spend enough of his own money trying to win re-election as mayor of New York City, IBM's ad budget seems to have given him a further boost. This new spot in IBM's "Smarter Planet" series opens with a voice saying that "crime in New York City has dropped 27 percent since 2001." Viewers who vote in that city who saw the ad in recent weeks might have assumed at first that it was yet another Bloomberg commercial.

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