Hairy hand model hypes Geico's iPhone app

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Couple months old, but new to us—this amusing Geico spot with one of the cavemen demonstrating the insurer's Glovebox app for the iPhone. Of course, it all goes wrong at the end, and not just because the gecko is the app's spokescreature of choice. Via Adland.

—Posted by Tim Nudd

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in