Grandmothers Everywhere Can Enjoy Social Media by Snail Mail, With GramGram

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Your grandmother is probably already on Facebook. But in case she's not, she might enjoy GramGram, an amusing concept from some BYU advertising students who went rogue in a social media advocacy class. 

"We tried to imagine social media in a reversed skeuomorphism form and had tons of fun with it," says one of the students, Brad Hill.

As illustrated in this video, the concept is amusing—and certainly gives Grandma a thrill:

"Most of the class decided to pick more serious issues like depression, immigration and Islamophobia, but we were feeling a bit cheeky and wanted to do a fun campaign for something important but not super serious," Hill says.

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