'Gossip Girl' ad removes inconvenient bikini | Adweek 'Gossip Girl' ad removes inconvenient bikini | Adweek
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'Gossip Girl' ad removes inconvenient bikini

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With our resident Gossip Girl fan, Dave Kiefaber, on vacation this week, the task falls to me to ruminate on the show's latest advertising, which features mildly racy photos of the cast along with disapproving quotes from stodgy critics. But as Crime Scene Improvisation points out, the ads appear to be racier than the show. In the banner above, for example, Blair Waldorf has somehow lost the bikini she wore in the actual scene from last season. That kind of deception will surely anger the Parents Television Council, which will already be upset to see that its own assessment of the show, as “mind-blowingly inappropriate,” is used as the headline in another of the ads. Read more at Gawker and Adrants.

—Posted by Tim Nudd

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Topics: Kiefaber, Nudd
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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