GOP weather fans and other cable cohorts | Adweek GOP weather fans and other cable cohorts | Adweek
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GOP weather fans and other cable cohorts

Cantore It’s no surprise that viewers of the Fox News Channel are likely to be Republican—nor, for that matter, that CNN’s audience is disproportionately Democratic. But who knew the audience for The Weather Channel skewed Republican? (So much for the old Weather Underground.) Or that independents have an above-average propensity to watch the National Geographic Channel? A study by Scarborough Research offers these and other tidbits in analyzing the political affiliations of the cable-TV audience. One question: If judges handed down tougher sentences, would Court TV lose its disproportionately Democratic viewership and swing toward the Republican-skewing column?

—Posted by Mark Dolliver

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