Gay kiss unnerves U.K. mayonnaise eaters
America is by no means alone in its reactionary homophobia. England's response to this ad for Heinz Deli Mayo puts them in step with us, for sure. The ad is “one of the most complained about commercials this year,” mostly because British parents are skittish about explaining same-sex relationships to their children. Which is odd, because you’d think any country responsible for this guy would know how to handle this situation.
—Posted by David Kiefaber
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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