FDA unveils 36 warning labels for cigarettes
The Food and Drug Administration today unveiled 36 proposed designs for new warning labels on cigarette packs, required under a new law that gives the FDA power to regulate tobacco products for the first time. The agency wants feedback, and will pick nine labels next June to use on packages beginning next October. There are a few gross ones, though frankly the imagery could be worse (and is worse in other countries). My favorite is probably the one above, which appears to be based on the scene in Poltergeist when Craig T. Nelson stands transfixed next to the gaping jaws of hell. See all 36 images here. What do you think of them? And will they have any effect on smokers? Via The Awl.
The 36 proposed labels:


































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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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