Climate change becoming harder to ignore

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.


If you liked that cool World Wildlife Fund paper towel dispenser, you’ll love these three new ambient-advertising pieces for the Natural Resources Defense Council, featured on Ads of the World. Sure, each one uses a gimmick—color-changing coffee cups, a world map on a water cooler, and a bus hut sign that collects rainwater. But even though these tricks have likely been tried before, you have to give credit to Miami Ad School in Brazil for some clever and consistent work.

—Posted by David Griner

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in