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Canadian workplace-safety ads frighten kids

Wsib Turns out Americans weren’t the only ones grossed out by those explicit Workplace Safety and Insurance Board of Ontario ads. (We wrote about them here.) Canadians were also uncomfortable, as perhaps we should have expected. In fact, the city of Windsor “is refusing to place WSIB’s print ads in bus shelters, citing their ‘disturbing’ nature and gory images.” They specifically object to a gory ad in which a construction worker has been impaled by an oversized forklift operation manual, claiming that it would frighten children. And it probably would. But they don’t have to work in factories yet, so they’re fine. At least the ads don’t suggest that workplace accidents will give them genital herpes.

—Posted by David Kiefaber

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