Blue Jays come out swinging in 2008 ads | Adweek
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Blue Jays come out swinging in 2008 ads

Better baseball teams, it would seem, produce better ads. The Minnesota Twins and the Texas Rangers, both sub-.500 squads last season, grounded out to the pitcher with their 2008 ad salvos. The Toronto Blue Jays, meanwhile, who haven’t been in a World Series since the first Bush presidency but who had a (barely) winning record in the American League East last year, field a (somewhat) more pleasing campaign from the local office of Publicis. The three spots sausaged into the video above purport to show current Jays stars as kids some 20 years ago, when their baseball skills were already evident. That’s all well and good, but this is a Canadian team, and should have been banned from the American League years ago. What’s next, Opening Day in Japan?

—Posted by David Gianatasio

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