Ballantine's Is Making a Zero-Gravity Whiskey Tumbler for Rich Space Tourists

Because, priorities

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People keep talking about space tourism like it's actually going to happen. And the budding interest of brands won't help quiet matters.

To reinforce its position as the spirit of choice for "a bit of an adventure"—and to give rich space tourists something fun to drink while gazing down at the Blue Marble—whiskey brand Ballantine's is financing research and development for a liquor glass suited to zero gravity.

To function in space, the glass must work around the fact that liquid is impossible to pour in a vacuum.

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