First Managing Director of Runner’s World Discusses the Brand Ahead of NYC Marathon
Brand Marketing
Specs Current gig Managing director, Runner's World Previous gig North America digital brand director, Nike Age 34
Facetime: Fall’s Most Fashionable Media Stars Enjoy the Season
Brand Marketing
Conde Nast, Hearst and Rodale hosted fetes for its publications; Kat Gordon brought the 3 Percent conference to New York; and Theranos’ CEO Elizabeth Holmes spoke at the Fortune Global [...]
Women’s Health and Domino Team Up to Cover Healthy Living
Performance Marketing
While magazine publishers are increasingly pushing for more internal collaboration between brands, it's still rare to see titles from different publishers working together—especially when they have very similar target audiences.
Vanity Fair Celebrates the Tribeca Film Festival and Rodale Launches a New Mag
Brand Marketing
This week, magazines and their editors were out to enjoy spring in New York. The Daily Mail hosted Jack and Suzy Welch, and Marie Claire’s Nina Garcia mingled at a shoe-shopping [...]
Organic Life Editor James Oseland on Launching a Magazine and Growing Up Punk
Performance Marketing
Specs Current gig Editor in chief, Rodale's Organic Life Previous gig Editor in chief, Saveur
Rodale Launches Paid Online Learning Platform
Performance Marketing
Health and wellness magazine publisher Rodale has been testing out numerous revenue-generating brand extensions in recent years, from an e-commerce site to branded foods. Today, the publisher of titles like [...]