Pepsi Fumbles Context of NFL Playoffs
Performance Marketing
Context and relevancy are supposed to be the next big things. But even in the world of TV, where programming is known months in advance, brands still drop the ball [...]
NFL Sidelines Talk of Expanded Playoff Roster
National Football League commissioner Roger Goodell this week acknowledged that the NFL would not implement an expanded playoff scheme in time for the 2013-14 campaign. Speaking at the annual NFL [...]