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How Facebook and Instagram Video Growth Is Benefitting Brands, TV and Sports

Performance Marketing

We learned on Tuesday that Facebook videos are creating 13.2 times the amount of chatter on the social network year over year, while users are sharing and creating three times [...]


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Twitter Offers Analytics Dashboard for All

Performance Marketing

Twitter rolled out an analytics dashboard to all 271 million active users Wednesday in a move that makes the site increasingly friendly to advertisers, media outposts and public figures.

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Local Instagram Photos Spike Coffee Chain’s Facebook Ad Performance

Performance Marketing

MomentFeed is debuting a service that lets retail marketers systematically repurpose Instagram photos as creative for locally targeted Facebook ads.

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Facebook Commerce May Be Better Run by Twentysomethings

Performance Marketing

Small business players from here to Australia say that selling products on Facebook—a challenge for many e-commerce players—is easier when leveraging the digital savviness of twentysomethings.

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Budweiser’s Simple Facebook Cover Photo Contest Draws Buzz

Performance Marketing

Budweiser recently ran a contest that encouraged consumers to submit Instagram snapshots that could become the

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Brands Can Use Images in Facebook Comments, Too

Performance Marketing

Facebook created buzz earlier today when it was revealed that it's rolling out the ability for consumers to insert images into comment threads.