How Teen Mag Tiger Beat Is Evolving to Target Celeb-Obsessed Gen Z-ers

Plus, a look at some of its most memorable covers

In the past six decades, youth culture—and the way it's consumed—has undergone a major transformation. But there's one important thing that hasn't changed: teen girls' obsession with fresh-faced celebrities.

Now, Tiger Beat magazine is undergoing its own transformation in an effort to keep up with the times. Founded by Chuck Laufer in 1965, the newsstand staple has since been sold to a series of different owners and last year was purchased for $2 million by a group of 17 investors that includes The Daily Mail, finance entrepreneur Mark Patricof, TV host Nick Cannon, NBA star Kevin Durant, film producer and New York Giants chairman Steve Tisch, and music manager Scooter Braun (whose clients include Tiger Beat staples Justin Bieber and Ariana Grande).



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